8 Out of 10 Businesses Never Sell—Is Yours One of Them? Find Out with John Franklin Wiley
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<p>In this episode of The Moss HR Minute, <b>Nicole Moss</b>, Co-Founder of <b>Moss Consulting HR Services</b>, sits down with <b>John Franklin Wiley</b>, a <b>CEPA certified exit strategist and value acceleration adviso</b>r based in Scottsdale. Joined by Preslie Deusenbery, Moss Consulting’s Phoenix Area HR Manager, this conversation tackles the high-stakes reality of business transitions and why most owners wait too long to prepare for a sale.</p>
<p>John reveals a staggering statistic: <b>8 out of 10 businesses in the United States that go on the market fail to transact</b>. He explains that this is often because owners build "lifestyle businesses" rather than "value acceleration businesses," leaving them with little to sell when they are ready to exit. The discussion provides a roadmap for <b>shifting from founder-dependency to a scalable organization</b>, using John’s signature "fire drill" analogy to measure readiness.</p>
<p>Key topics discussed in this episode include:</p>
<ul>
<li><b>The Maturity Question:</b> Why the percentage of the business that depends on the owner’s presence is the ultimate indicator of valuation.</li>
<li><b>4 Forms of Intangible Capital:</b> The hidden assets that do not appear on a balance sheet but determine the quality of a deal.</li>
<li><b>The "Fire Drill" Assessment:</b> Why every business owner needs an annual readiness drill to identify "cracks" before a buyer’s lender finds them.</li>
<li><b>90-Day Value Sprints:</b> How to systematically "de-risk" a company in manageable increments to increase the multiplier.</li>
<li><b>The Identity Trap:</b> Navigating the emotional and spiritual challenge of extracting a founder’s identity from their company.</li>
<li><b>Fractional Depth:</b> Utilizing experts to provide "wraparound care" for businesses valued under $50 million, allowing them to compete with the "big boys".</li>
</ul>
<p>This episode is essential for any founder or operator who wants to reclaim their time, increase their profitability, and ensure they don’t become part of the 80% that fail to sell. John provides clear, actionable steps for building a business that can thrive without you—delivered <b>within one Moss Minute</b>.</p>
<p><b>Guest Information</b> </p>
<p>John Franklin Wiley, Exit Strategist & Value Acceleration Advisor </p>
<p>Website: <a href="https://www.johnfranklinwiley.com" rel="nofollow">www.johnfranklinwiley.com</a> </p>
<p>LinkedIn: <a href="https://www.linkedin.com/in/johnfranklinwiley/" rel="nofollow">https://www.linkedin.com/in/johnfranklinwiley/</a> </p>
<p>Phone: 602-550-3175 </p>
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<p><b>Contact Moss Consulting</b> </p>
<p>Book time with Nicole to talk about your HR needs: </p>
<p><a href="https://mossconsulting.com/book-a-free-consultation" rel="nofollow">https://mossconsulting.com/book-a-free-consultation</a></p>
<p>Learn more about Moss Consulting HR Services: </p>
<p><a href="https://www.mossconsulting.com" rel="nofollow">www.mossconsulting.com</a></p>
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